Our entire family of products is designed to provoke emotion within the driver who is sitting behind the wheel of an IP Motorsports tuned vehicle; the type of emotion that stirs passion, where driver and vehicle become one on the road or on the racetrack.
ProjectALPHA is our racing inspired, premier fuel additive, designed specifically for on track use, though standard road use has proven safe and effective. ProjectALPHA allows the user to use standard 91 Octane fuel for on track use with increased performance. Consumers will feel and experience the product the first time they use it making it a huge, impact product for Scepter Holdings.
ProjectALPHA is positioned to take advantage of the estimated $8.6 billion U.S. fuel additive market by 2020. Our combination of IP Motorsports custom vehicle packages and ProjectALPHA’s increase in WHP by up to 20%, is a fantastic opportunity for any racing or car enthusiast.
Scepter Holdings is in the product development phase with the following products. All products will be marketed through the Companys proven marketing models.